Ocean Outdoor Counter Terrorism Messaging

Reference code: 
PCD 590
Date signed: 
27 June 2019
Authorisation name: 
Sophie Linden, Deputy Mayor, Policing and Crime

Executive summary

MOPAC approval is sought to accept a free donation of advertising space from the company Ocean Outdoor to deliver Project Servator counter terrorism messaging to members of the public across London.


The purpose of this is to enhance vigilance, amplify partnership working between MPS and private industry and encourage communities to report suspicious behaviour. Ocean Outdoor have offered to show Project Servator CT messaging during their advertising slots displayed on their public facing screens across the London area.


Although the screens are provided at no cost the overall cost would have been £127k, therefore exceeding the £50k threshold for delegated authority.


The Deputy Mayor for Policing and Crime is recommended to approve to enter into a sponsorship agreement with Ocean Outdoor on the basis they will provide screenings of Project Servator Counter Terrorism messaging on their outdoor screens at multiple locations with an approximate value of £127k, which will exceed the £50k delegated Authority.

Non-confidential facts and advice to the Deputy Mayor for Policing and Crime (DMPC)

1.    Introduction and background

1.1.    Project Servator is a Counter Terrorism Project whose role is to look for Hostile Reconnaissance around crowded places, iconic sites, transport hubs and Government Infrastructure.  It is an initiative owned by CPNI which is a branch of MI5 designed to target harden areas through visible police deployments, plain clothes tactic and public reassurance encouraging reporting suspicious behaviour.  MPS Project Servator Teams also conduct business engagement routine part of their Counter Terrorism deployments. 
1.2.    The MPS needs to work creatively and constructively with partners and the public. With the availability of ‘affordable’ technology solutions, it is important that the MPS maximises opportunity from this potential.  The use of outdoor screens to reinforce and amplify the presence of police in the area shows how police have embraced partnership working with private industry to help protect Londoners and adds credence to Project Servator messaging to reach as many people as possible with a small amount of officers deployed. This supports efficient working whilst ensuring the message is seen by thousands of visitors to the locations.

2.    Issues for consideration

2.1.    The MPS mission is to focus on crime that matters to Londoners and take preventative action. This initiative publicly shows Counter Terrorism Policing teams engaging with the public to deter hostile and criminal activity in the aggregated area.  This will help increase public confidence as the MPS will have a strategy to combat terrorism and it will send a clear message to criminals that the MPS is being proactive to deter offences. 

3.    Financial Comments

3.1.    The initial roll out at zero cost, with no financial impact on the MPS, not taking into account MPS staff/officer time on the project. The financial sponsorship includes all screen time agreed for those 8 event days.

3.2.    This sponsorship deal is non-exclusive to Ocean Outdoor and should another provider (meeting the police preferred specification) meet the criteria and wish to work with the MPS on a similar crime prevention / counter terrorism initiative, this offer would be considered.

4.    Legal Comments

4.1.    This proposal seeks approval to accept a contribution of £127k - £150k under S.93 of the Police Act 1996.

4.2.    Clause 4.8 of the MOPAC Scheme of Delegation requires the Deputy Mayor for Policing and Crime to approve all inward donations and sponsorship £50k and above in value. This project in it’s entirety will exceed the £50k limit over the 8 dates. 

4.3.    The arrangement will be formalised by the documented approval of a S.93 sponsorship agreement.  Publication of the agreement will be under the Elected Local Policing Bodies (Specified Information) Order 2011.

4.4.    Based on previous advice to the MET third party contracts team, DLS have approved the legal position.

5.    GDPR and Data Privacy 

5.1.    The MPS is subject to the requirements and conditions placed on it as a 'State' body to comply with the European Convention of Human Rights and the Data Protection Act (DPA) 2018. Both legislative requirements place an obligation on the MPS to process personal data fairly and lawfully in order to safeguard the rights and freedoms of individuals.

5.2.    Under Article 35 of the General Data Protection Regulation (GDPR) and Section 57 of the DPA 2018, Data Protection Impact Assessments (DPIA) become mandatory for organisations with technologies and processes that are likely to result in a high risk to the rights of the data subjects.

5.3.    The Information Assurance and Information Rights units within MPS will be consulted at all stages to ensure the project meets its compliance requirements.

5.4.    No public data or images are stored by the screens or Ocean Media. The images shown on the screen remain the property of the MPS and Project Servator.

5.5.    The MPS will not have access to any of Ocean Outdoor data or Screens directly. All physical equipment will remain under the supervision and be operated by Ocean Outdoor remotely to the site of the deployments

5.6.    Project Servator does not use personally identifiable data of members of the public, unless for policing purposes so there are no current GDPR issues to be considered. 

6.    Equality Comments

6.1.    There are not considered to be any equality implications associated with this proposal. 

7.    Background/supporting papers

7.1.    MPS Paper

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