London Needs You Alive

London Needs You Alive toolkit

We've launched an educational toolkit for schools, colleges, community and faith groups to help them raise awareness of the London Needs You Alive campaign and reduce knife crime.

About the toolkit

This toolkit was created to complement the Mayor's first anti-knife crime media campaign, London Needs You Alive.

The campaign, launched in November 2017, encourages children to place a higher value on their life and not to carry a knife. The #LNYA toolkit has been developed to support young people to reconnect with positive aspirations and self-identity.

The toolkit contains existing resources and initiatives that have been specially developed, including:
  • campaign material templates
  • lesson plans 
  • inspirational actives 
  • links to free courses, training and useful contact details
  • information about the London Needs You Alive campaign and details of the other things we're doing to combat knife crime


Knife crime educational toolkit pg13

Knife crime educational toolkit pg17
 Pages from the toolkit


Knife crime campaigner Yvonne Lawson, of the Godwin Lawson Foundation, said:

We have all witnessed knife crime escalating this year leaving families and friends devastated and young people feeling unsafe in their communities.

The Mayor of London endeavouring to reduce knife crime in the capital has been pivotal. Helping him launch London Needs You Alive Campaign has been significant to me as I sadly lost my son Godwin to knife crime in 2010.

In the video young people were confidently articulating reasons not to carry a knife, which is inspiring to other young people.

The toolkit is comprised of interactive, meaningful activities and resources easily available to all practitioners and parents planning knife crime awareness activities with their young people. For once we have a cohesive scheme and resources for all to freely access as an additional tool in pursuit of keeping young people safe.

Mayor London Needs You Alive exhibition

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